Skip to Content

Liver King Net Worth 2023 – Bio, Earnings, Career, Family

Liver King Net Worth

Are you curious about The Liver King’s net worth?

Brian Johnson, aka “The Liver King” is an entrepreneur, social media influencer, and founder of multiple companies including Ancestral Supplements and Heart & Soil.

He is famous for promoting his “ancestral diet and lifestyle.” He eats up to 1 pound of raw liver per day, and he encourages his fans to do the same! 

The Liver King has a net worth of approximately $100 million dollars as of December 2022. He makes about $1 million dollars per month through his fitness companies including Ancestral Supplements and Heart & Soil, which he uses to sell natural protein supplements and other products like “grass-fed beef liver.” 

The Liver King was recently caught lying about his steroid use, and many thought his career as a fitness influencer would be over.

However, today his popularity is higher than ever!

In this guide I will tell you EVERYTHING you need to know about Liver King’s net worth and fitness businesses. I also answer your most important questions, including:

  • Is The Liver King Really “Natural?”
  • How Much Liver Does He Eat Per Day?
  • What Does Liver King’s Workout Routine Look Like?

…And much more!

I also cover Liver King’s secret supplements for building muscle and losing body fat…

The Liver King Stats

  • Net Worth: $100 Million Dollars
  • Salary: $10 Million Dollars
  • Profession: Entrepreneur
  • Name: Brian Johnson
  • Nickname: “The Liver King”
  • Age: 44 Years Old
  • Height: 5 Feet 7 Inches
  • Weight: 180 Pounds
  • Nationality: United States
  • Zodiac Sign: Sagittarius
  • Favorite Food: Raw Liver

What Is The Liver King’s Net Worth?

The Liver King is one of the most successful entrepreneurs in the fitness industry. He has started numerous online companies including Ancestral Supplements, Heart & Soil, and The Fittest.

So how much money does he actually make?

The Liver King is worth $100 million dollars as of 2022. He made most of his money through his online fitness companies like Ancestral Supplements and Heart & Soil, which he claims generate more than $100 million dollars in revenue every single year! 

The Liver King claims to have a total of 8 businesses, with many of them hidden from the public.

He also has an 8,300 square foot mansion in Austin, Texas and 5 expensive cars, so his claims of being worth $100 million dollars are very believable.

“I own companies like ancestral supplements, heart & soil, there’s medicine man plant company, there’s The Fittest which sells the whole beast protein shake.

So this is how I make my money – I own the companies that are downstream and upstream from there.”

The truth is Brian Johnson’s net worth exploded in the last couple of years.

He started his “Liver King” brand in 2021 to promote his ancestral living companies, and today his businesses are growing faster than ever!

Brian Johnson was involved in some fitness scandals in November 2022, and many people believed his companies were finished. However, these scandals have only made him even more viral on the internet!

Liver King Net Worth Fast Facts

  • Net Worth In 2022: $100 Million Dollars
  • Monthly Income: $1 Million Dollars
  • Yearly Income: $12 Million Dollars
  • Best Business: Ancestral Supplements

The Liver King says all of his fitness companies are centered around one common goal: improving people’s lives by promoting a more ancestral way of living.

He says by eating organ meat, exercising, and spending more time outdoors, everyone can live happier and healthier lives.

“Every business that I have shares the same ancestral message. It’s 100% message to create and shape a better life through ancestral living.”

Love him or hate him – The Liver King has a great message to share!

The Liver King is an extremely successful businessman, with a net worth of approximately $100 million dollars as of December 2022. As you might expect, he also has some very expensive assets!

So what does his house look like?

The Liver King lives in an 8,300 square foot mansion in Austin, Texas. He says he has over 500 acres of land where he raises his own animals and cattle.

According to Zillow, The Liver King’s Spanish-style house is worth approximately $7 million dollars!

The Liver King’s House

  • 8,300 square foot mansion
  • 500 acres of land
  • Grass-fed cattle and animals
  • Located in Austin, Texas

Brian Johnson says this is the best way to live, as he gets the highest quality food available anywhere in the world!

Of course, his animals are fed a grass-based diet, and he even gets to drink raw milk straight from his cattle!

“I have a Liver King ranch that’s 500 acres with some pasture and some forest… why would I ever leave that?

I have all the animals, all the food that I would ever need. I have the best personal chef…

If anyone’s ever seen my dinner videos, you do not get better than the food that I eat.”

Of course, the Liver King also has some extremely expensive cars that he likes to drive! Check it out:

The Liver King Car Collection

  • M35 Series 2.5 Ton 6×6 Cargo Truck
  • M1 Hummer
  • Kubota M4 Utility Tractor
  • Steyr-Puch Pinzgauer
  • Ford F-450

The Liver King also has an American 2nd World War era “Tank M4 Sherman” that he likes to drive around on his 500 acre property.

What can you say – the Liver King is truly a wild man!

The Liver King’s Bio And Early Life

The Liver King was born on April 7th, 1977 in San Antonio, Texas. Of course, back then he was just known as Brian Johnson.

The Liver King says he had a very sad childhood. He was extremely secure about himself, and felt miserable and depressed most of the time.

His father died when he was very young, forcing him to live with his mother in San Antonio.

The Liver King says he was constantly bullied in school, as he was very short and skinny. The other kids saw him as an “easy target” to make fun of and pick on.

The Liver King started working out, and before long he was absolutely jacked… his classmates even compared him to the famous actor Mark Wahlberg! 

Who Is The Liver King?

  • Real name = Brian Johnson
  • 44 Years Old
  • 5 Feet 7 Inches Tall
  • 180 Pounds
  • Born in Austin, Texas
  • Raised by his mother
  • Dropped out of medical school
  • Worked as a pharmacist
  • Opened a dental clinic with his wife
  • Started numerous fitness companies
  • Launched the “Liver King” brand

The Liver King earned a biochemistry degree in college and even went on to medical school. However, he eventually dropped out of medical school and started working a pharmacist.

The Liver King met his wife while working as a pharmacist, and the two individuals opened up their own dental clinic. However, The Liver King eventually closed down the dental clinic to focus on his fitness companies, including Ancestral Supplements.

Today The Liver King lives in an 8,300 square foot mansion in Austin, Texas with his wife and 2 kids.

The Liver King Family

  • Husband: Brian Johnson, aka “The Liver King”
  • Wife: Barbara Johnson, aka “The Liver Queen”
  • Oldest Son: Stryker Johnson, aka “Savage Liver Boy”
  • Youngest Son: Rad Johnson, aka “Savage Liver Boy”

Today the Liver King travels the world promoting this message of “ancestral living.”

He can be seen starring on some of the biggest podcasts in the world, including The Joe Rogan Podcast, and living with some of the remote hunter-gatherer tribes in Africa.

The Liver King’s Fitness Career

The Liver King initially went to medical school to study to become a doctor. However, he eventually dropped out of medical school to work as a pharmacist.

In 2004 he met his future wife Barbara Johnson, an event that completely changed the direction of his life. Barbara was a dentist by trade, and once they started dating they opened up their own private dental practice together.

The dental clinic was a huge success, but they eventually closed the clinic to focus more on Brian Johnson’s fitness businesses, including Ancestral Supplements. 

“I’m a builder of businesses, I’m an evolutionary hunter, I’m the guy that leaves the cave to take that risk.

You hear about these entrepreneurs that start selling hats and coffee cups. The reward has to be commensurate with the risk, so have some guts and take some risks!

Fail all you want, the earlier and faster and the harder you do it, the better you’re going to be.”

Brian and Barbara Johnson got married and had 2 sons.

Unfortunately, their children were constantly getting sick, with allergies and other illnesses. Brian Johnson was determined to find a cure and help his children live happy, healthy lives.

Eventually Brian discovered that his boys were suffering from nutrient deficiencies, and the solution was to feed them grass-fed organ meat and other natural foods.

Brian Johnson started building his fitness companies around the message of eating grass-fed organ meat, spending time outdoors, and exercising.

His businesses grew, and in 2021 he launched his “Liver King” brand to promote his companies on social media platforms like TikTok and YouTube.

Liver King’s Social Media Channels

Today Brian Johnson’s main goal is to continue promoting his companies like Ancestral Supplements and Heart & Soil.

The Liver King’s 9 Ancestral Tenets

The Liver King believes that our modern lifestyles are making us sick, unhealthy, and weak. We spend too much time indoors looking at electronic screens and eating unhealthy, nutrient-deprived foods.

In order to live happier and healthier lives, The Liver King says we need to live more like our ancestors!

“By living ancestrally, we overcome obstacles between ourselves and true health and happiness.”

So how do we do this?

The truth is The Liver King invented 9 ancestral tenets that anyone can follow to live more like our ancestors. Check it out:

The Liver King’s 9 Ancestral Tenets

  • Tenet #1: Eat
  • Tenet #2: Sleep
  • Tenet #3: Move
  • Tenet #4: Connect
  • Tenet #5: Shield
  • Tenet #6: Cold
  • Tenet #7: Sun
  • Tenet #8: Fight
  • Tenet #9: Bond

Let’s take a closer look at each of Liver King’s ancestral tenets.

Liver King Ancestral Tenet #1: Eat

The Liver King says the food we eat has a huge impact on our quality of life. If we want to be happy and healthy, then we need to focus on grass-fed meat, including organ meat!

“Our bodies crave nutrient dense foods, like animal organs, but these can be hard to find and consume.

We suggest the convenience of our high quality supplements and choosing whole foods rather than processed foods.

Eat like your life depends on it.”

The Liver King eats up to 1 pound of raw liver per day. You don’t need to go this far! However, The Liver King says focusing on natural, whole foods is a great choice.

Liver King Ancestral Tenet #2: Sleep

The Liver King says sleep is extremely important for your overall health and well-being.

“Sleep is where the magic happens! It’s not only a time of rest, but a time for our body and mind to repair and heal.

In order to maximize the benefits of our nourishing supplements, we highly encourage you to get quality sleep each night.”

He recommends you get 7-8 hours of sleep every single night… he even recommends sleeping on the ground, or on wooden planks!

Liver King Ancestral Tenet #3: Move

The Liver King believes in exercising every single day – especially outdoors.

“Movement is critical to maintaining health and vitality.

Our nourishing supplements support a range of body functions that will help you thrive in whichever form of exercise you choose.

We’re here to help!”

Brian Johnson performs many different types of workouts, including lifting weights, performing intense cardio, and even strongman style workouts!

He even performs up to 2 workouts per day!

Liver King Ancestral Tenet #4: Connect

Brian Johnson believes our modern food supply is killing us. 

“In the modern world, your body is constantly under attack by viruses, processed foods, seed oils, EMFs, negative energy, etc.

It is important to boost your immune system with Ancestral Supplements.”

To combat this, he recommends taking Ancestral Supplements like grass-fed beef liver.

Liver King Ancestral Tenet #5: Shield

The Liver King says we spend too much time indoors, away from the Earth and the soil.

“Our ancestors were in constant contact with the earth. The earth’s slightly negative charge provides a grounding force for us.

As we walk barefoot outside or put our hand on a tree you can experience the benefits of better sleep, improved mood, and increased energy.”

He recommends walking barefoot outside to connect with the Earth and to improve your overall health and well-being.

Liver King Ancestral Tenet #6: Cold

The Liver King says our bodies were designed to adapt to the cold.

“Our body was designed to adapt to changing temperatures.

Getting cold provides a vast array of health benefits including, improved blood pressure, metabolism, immune health and mental clarity.”

To improve your overall health, he recommends exposing your body to cold temperatures, whether that be going outside, or bathing in cold baths.

Liver King Ancestral Tenet #7: Sun

The Liver King believes exposure to sunlight is critical for overall health and well-being.

“We were made to live in rhythm with the sun, so get sun daily.

Early morning sun exposure sets our circadian clock and sets us up for our best night sleep.

Mid-day sun exposure helps our body produce vitamin D and improve our immune system and mood.

Watching the sun set tells us it’s time to rest and recover.”

The sun helps the body produce Vitamin D, and improves your overall immune system.

Liver King Ancestral Tenet #8: Fight

The Liver King says we are too soft and weak.

To improve our mental and physical health, we have to fight against the outdoors for survival!

“We evolved struggling for survival.

Winning the day meant life or death. Nature provides a reward for struggling and winning by optimizing our hormones.

There are fewer opportunities for real struggle in the modern world, but finding a cause worth fighting for pays huge rewards.”

There are many ways to practice this tenet in real life. However, it can be as simple as going for a hike, or even learning how to hunt for your food.

Liver King Ancestral Tenet #9: Bond

Modern technology has negatively impacted our relationships with people. The Liver King recommends bonding with other people to improve our relationships.

“We are designed to live in a community of people with a common purpose and like minded values.

Community provides direction, accountability, encouragement, safety and purpose.

Simply put, we are better together. Join the Ancestral Supplements Tribe!”

He even started the Ancestral Supplements tribe to help people bond in real life again!

What Is The Liver King’s Diet?

The Liver King is famous for his controversial meat-based diet. He eats raw liver, grass-fed beef, free-range eggs, raw full-fat milk and cheese, and many other “ancestral” foods!

He says our modern food supply is making us sick, weak, and unhealthy.

To combat this problem, we need to eat like our ancestors and focus on healthy whole foods from the land!

“Liver King prioritizes organic pastured egg yolks, wild caught fish eggs, raw full-fat milk & cheese, homemade bone broth, fermented veggies…

Aand of course, organ and muscle meats from happy grass-fed animals grazing on open pasture.”

So what does the Liver King’s diet actually look like?

The truth is The Liver King eats 3 large whole food meals per day. He eats up to 3 pounds of meat per day, including liver, organ meats, and grass-fed beef.

He also eats plenty of other foods like healthy fats and complex carbs.

The Liver King’s Meal Plan

Liver King’s Breakfast

  • 6 whole eggs (farm raised)
  • 30 grams protein powder
  • 100 grams whole Greek yogurt 
  • 30 grams maple syrup
  • 2 oz raw liver 
  • 1 oz raw bone marrow 
  • ½ pint farm-fresh raw milk

Liver King’s Lunch

  • 6 whole eggs (farm raised)
  • 30 grams protein powder
  • 100 grams whole Greek yogurt 
  • 30 grams maple syrup
  • 2 oz raw liver 
  • 1 oz raw bone marrow 
  • ½ pint farm-fresh raw milk

Liver King’s Dinner

  • 16 oz of full fat cooked red meat 
  • 2-3 oz raw sweetbreads, raw heart, or raw bull testicles
  • 1 avocado with sea salt and 100% genuine olive oil

The Liver King says this meat-based diet is the healthiest way to eat for most people.

Of course, he does NOT recommend everyone eats this much food! He is a very muscular man, and exercises up to 2 times per day, 6 days per week.

He recommends most people eat the same foods. The only difference is you should reduce your portion sizes.

“Many Primals have asked “why the name Liver King” and the answer is simple, because “Liver is King.”

Our early ancestors always favored the liver first — many modern-day hunter/gatherer tribes still do — along with lions, great whites, and other wild alpha organisms.

The liver is a nutritional powerhouse full of peptides, growth factors, and natural vitamins in their most bioavailable forms.”

The Liver King does NOT count his calories, or the number of proteins, carbs, and fats that he eats in a single day.

He says our ancestors never bothered to count calories, so why should we? Instead, he just focuses on eating 3 healthy meals per day, while focusing on his Liver King diet principles.

Liver King’s Diet Philosophy

  • Protein Eat 1 gram of protein per pound of bodyweight
  • Fat Eat healthy fats from butter, tallow, suet, or fatty meats
  • Carbs Only consume the carbs you EARN through your blood-burning workouts
  • Whole Animal Consume the whole animal nose-to-tail (especially liver)
  • Processed FoodDitch processed foods that come in boxes, cans, or bags
  • Liquid Carbs Don’t drink your calories… only drink water!
  • Meal TimingStop eating at least 3 hours before you go to bed
  • Seed Oils Avoid seed oils like Canola oil as much as possible
  • SugarAvoid refined sugars like high fructose corn syrup at all costs

The Liver King says these principles will keep you healthy and strong, even without counting calories!

“No counting calories, macronutrients, or anything like that.

We made it to the top of the food chain, in part, by being inventive and intuitive.

Remain intuitive and listen to your body, it knows what it needs.”

As you can see, the Liver King diet is a combination of many other diet fads, including the carnivore diet, the keto diet, the paleo diet, and more.

It is almost like the best of all worlds in one single diet!

The Liver King Supplements

The Liver King says we need to take supplements that provide the nutrients that the modern world left out. He recommends everyone take his Ancestral Supplements products, including grass-fed beef liver and bone marrow.

Here are some of The Liver King’s favorite supplements:

Liver King Supplements

  • Beef Liver
  • Beef Organs
  • Beef Bone And Marrow
  • Beef Thyroid
  • Wild Caught Fish Eggs
  • Ancestral Minerals
  • Living Collagen
  • Blood Vitality
  • Beef Heart
  • Beef Intestines
  • Living Bone

As you can see, all of his recommended supplements center around his “primal living” lifestyle.

He says eating raw liver, organ meat, and grass-fed beef is the way to go. However, if you are unable to eat these foods, then the next best option is to supplement with his Ancestral Living products.

The Liver King’s Workout Routine

The Liver King works out 6 days per week using a combination of resistance training workouts, cardio sessions, and even strongman workouts!

He says you should perform your workouts outdoors as much as possible to connect with your inner ancestral spirit.

Here is The Liver King describing his daily schedule:

“I get to the gym. I do the hardest  thing I’m going to do. Immediately after the gym, I eat raw liver.

I eat raw bone marrow. I eat fertilized raw eggs. I have a Liver King bar, and a whole beast protein shake.

This is what I have immediately afterwards.”

Here is the exact training split that The Liver King uses to maintain his six-pack abs year-round:

The Liver King’s Training Split

  • Day 1: Full Body Workouts
  • Day 2: Full Body Workouts
  • Day 3: Full Body Workouts
  • Day 4: Full Body Workouts
  • Day 5: Strongman Workouts

As you can see, The Liver King trains 5 days per week with full body and strongman workouts. He also performs cardio sessions on his off days to maintain his cardiovascular conditioning.

Now let’s take a closer look at the exact workouts that Liver King uses to maintain his incredible physique. Check it out:

The Liver King’s Full Body Workout #1

  • Exercise #1: Barbell squat, 3 sets of 10 reps
  • Exercise #2: Power cleans, 3 sets of 10 reps
  • Exercise #3: Chest to bar push ups, 3 sets of 10 reps
  • Exercise #4: Handstand push ups, 3 sets of 10 reps
  • Exercise #5: Legless rope climbs, 3 sets of 10 reps

The Liver King’s Full Body Workout #2

  • Exercise #1: Lat pulldowns, 3 sets of 10 reps
  • Exercise #2: Seated cable rows, 3 sets of 10 reps
  • Exercise #3: Incline dumbbell press, 3 sets of 10 reps
  • Exercise #4: Lying leg curls, 3 sets of 10 reps
  • Exercise #5: Leg press, 3 sets of 10 reps

The Liver King’s Full Body Workout #3

  • Exercise #1: Power clean, 3 sets of 10 reps
  • Exercise #2: Power snatch, 3 sets of 10 reps
  • Exercise #3: Kettlebell swings, 3 sets of 10 reps
  • Exercise #4: Loaded carries, 3 sets of 10 reps

The Liver King’s Full Body Workout #4

  • Exercise #1: Barbell cleans, 3 sets of 10 reps
  • Exercise #2: Muscle ups, 3 sets of 10 reps
  • Exercise #3: Hand stand walks, 3 sets of 10 reps
  • Exercise #4: Crunches, 3 sets of 10 reps

The Liver King’s Strongman Workout

  • Exercise #1: Farmer’s walk, 3 sets of 10 reps
  • Exercise #2: Super yolk, 3 sets of 10 reps
  • Exercise #3: Sled drags, 3 sets of 10 reps
  • Exercise #4: Prowler push, 3 sets of 10 reps

Talk about an intense workout routine!

The Liver King’s Ab Implants

Some people have accused The Liver King of having ab implants. They say his abs look fake… they’re too big and bulky to be real!

So how did The Liver King respond to these accusations?

The Liver King admits he has ab implants worth approximately $100,000 dollars. He says he was insecure about the way he looked, so he decided to get ab implants to improve his physical appearance.

“These are implants. They are like $10k each. I’m rocking with $100k worth of ab implants. This is my secret to getting six-pack abs. They don’t even move!”

Of course, The Liver King was being 100% sarcastic when he said this.

The truth is Liver King attributes his six-pack abs to his intense diet and workout routine. He says he trains up to twice per day, 7 days per week to maintain his incredible physique. 

“It’s 35 years of hard work every day. Never taking Christmas Off. I work out 14 times a week. Normally, it’s two workouts per day.”

What do you think? Is The Liver King lying about his ab implants, or is he really just gifted for building bulky six-pack abs?

I’ll let you decide!

The Liver King’s Personal Life

The Liver King is happily married with a wife and 2 children. He is married to his long-time partner Barbara Johnson, aka “The Liver Queen.”

He also has 2 children named Stryker Johnson and Rad Johnson.

He calls his kids the “Savage Liver Boys” because they follow his ancestral lifestyle as much as possible.

The Liver King’s Family

  • Husband – Brian Johnson, aka “The Liver King”
  • Wife – Barbara Johnson, aka “The Liver Queen”
  • Oldest Son – Stryker Johnson, aka “Savage Liver Boy”
  • Youngest Son – Rad Johnson, aka “Savage Liver Boy”

The Liver King currently lives in Austin, Texas with his wife and two children.

He lives in an 8,300 square foot Spanish style mansion with an extra 500 acres for his animals and cattle.

When he is not in Austin, Texas, Liver King can be seen traveling the world to promote his message for living a more ancestral lifestyle.

The Liver King Frequently Asked Questions

  • FAQ #1: Why is he called “The Liver King?”
  • FAQ #2: How much liver does The Liver King eat?
  • FAQ #3: Does The Liver King eat bull testicles?
  • FAQ #4: What does The Liver King do for a living?
  • FAQ #5: Who is The Liver Queen?
  • FAQ #6: What Are The Liver King’s Social Media Channels?
  • FAQ #7: Why Is The Liver King Famous?

Let’s take a closer look at each of these questions.

Why Is He Called “The Liver King?”

Brian Johnson adopted the nickname “The Liver King” on social media to promote his fitness businesses. He eats up to 1 pound of raw liver per day, so the name seems very appropriate for him!

How Much Liver Does The Liver King Eat?

The Liver King eats at least 1 pound of raw liver per day. He also eats other raw organs, including bull testicles and grass-fed cow hearts!

Does The Liver King Really Eat Bull Testicles?

Yes, The Liver King eats bull testicles. He says they are one of the most nutrient-dense foods that you can eat. He even ate bull testicles on Graham Stephen’s podcast!

What Does The Liver King Do For A Living?

The Liver King runs 8 fitness businesses including Ancestral Supplements and Heart & Soil for a living. His primary job is to promote his companies on social media using his “Liver King” avatar.

Who Is The Liver Queen?

The Liver Queen is Brian Johnson’s wife, Barbara Johnson. The Liver King and Queen share the same ancestral lifestyle in their home in Austin, Texas.

Why Is The Liver King Famous?

The Liver King is famous for promoting his “ancestral living” lifestyle on social media platforms like TikTok and YouTube. He is famous for eating raw organ meat, including beef liver and bull testicles!

What Are The Liver King’s Social Media Channels?

The Liver King can be found at the following social media platforms:

Verdict | Liver King Net Worth (Updated 2022)

So what’s the verdict… what is The Liver King’s net worth?

The Liver King has a net worth of $100 million dollars as of December 2022.

He made most of his money with his “Ancestral Living” companies including Ancestral Supplements, Heart & Soil, The Fittest, and of course, his greater Liver King brand. 

Brian Johnson launched his Liver King social media channels in January 2021, and today he is one of the biggest fitness influencers in the world, with almost 4 million subscribers on TikTok alone!

In November 2022 he was caught in a major internet scandal. However, the controversy has only increased his popularity even more!

Like it or not, The Liver King is here to stay!

Leave a comment